Design Registration :

A design registration is used to obtain protection for the features of shape, configuration, pattern or ornaments.

The design may consist of three-dimensional features, such as the shape or configuration of an article, or of two-dimensional features, such as patterns or ornaments.

The words “pattern” and “ornament” refer to something that is embossed, engraved or placed upon an article for the purpose of decoration. 

Note : Design registration does not protect any technical features of the article to which it is applied. (See Patent)

TERM OF DESIGN REGISTRATION :

Upon grant, design registration confers rights for a period of 15 years from the date of application. The registration is valid for an initial term of 10 years and can be renewed for another 5 years.

Advantages of design registration :

A design is what makes an article attractive and appealing. Hence, it adds to the commercial value of a product and increases its marketability.

When a design is protected, the owner i.e. the person or entity that has registered the design is assured an exclusive right against unauthorized copying or imitation of the design by third parties. This helps to ensure that the design of the products is exclusive to the owner and the customer can at once identify the design of the product as that of the owner.